Showing posts with label Ethics. Show all posts
Showing posts with label Ethics. Show all posts

Friday, March 04, 2011

C.S. Lewis | ...the same old game under the new system

What is the good of drawing up, on paper, rules for social behaviour, if we know that, in fact, our greed, cowardice, ill temper, and self-conceit are going to prevent us from keeping them? I do not mean for a moment that we ought not to think, and think hard, about improvements in our social and economic system. What I do mean is that all that thinking will be mere moonshine unless we realise that nothing but the courage and unselfishness of individuals is ever going to make any system work properly. It is easy enough to remove the particular kinds of graft or bullying that go on under the present system: but as long as men are twisters or bullies they will find some new way of carrying on the old game under the new system. You cannot make men good by law: and without good men you cannot have a good society.

C.S. Lewis, Mere Christianity, HarperSanFrancisco, 2001 edition, p. 73

This is not the least of our problems just now ... substituting — perhaps mistaking — agreement or compliance for goodness; and excusing bad behavior ... illegal, immoral, cruel, dehumanizing behavior ... because the perpetrators are on the side we call good. As the saying goes: God is not mocked; we reap what we sow.

So … sow fair and equitable dealing, maybe?

To that, add this: Of citizens surveyed by Pew in 25 nations, more people in the U.S. — more than half — see their fellow citizens as morally bad. 

It's one thing to look at our neighbors and see badness; it's another, far worse thing to believe they are irredeemably bad.

Getting over *that* is gonna take some work.

source


Wednesday, December 02, 2009

Pay No Attention to the Man Behind the Curtain

What happened at Tiger Woods’ residence will, it seems, stay at Tiger Woods’s residence. Which may be precisely the right outcome in light of the Florida Highway Patrol statement about Mr. Woods’ recent one-car crash. He was cited for careless driving, the investigation is concluded and that, it appears, is that so…move along, nothing to see here.

This news will prompt some people to say, “Wait, what? Tiger Woods had a car accident? Is he ok?”

Others will continue to live their lives as if they had no idea who Tiger Woods is (which they don’t) and could hardly care less (which they can’t).

And some will be frustrated if not infuriated by the news because they live for public drama and can’t imagine anything more satisfying than seeing a sports icon toppled by scandal.

Continue reading at InsideWork

Tuesday, September 30, 2008

Just Because All Marketers Are Liars, That Doesn’t Mean They Always Lie


“To no one's surprise,” writes Michael Bush for AdAge , “the first topic of discussion at Advertising Week's CNBC CEO Summit was the meltdown of the financial markets last week.”

The panel of advertising agency CEOs, Andrew Robertson (BBDO), Nick Brien (Mediabrands), Sarah Fay (Aegis Media North America) and Irwin Gotlieb (GroupM) covered a lot of ground but never got far from the debris of the investment banks’ collapse the week of 15 September 2008.

BBDO’s Mr. Robertson sees what he believes is a fundamental shift in how consumers process information from marketers and their clients:

We have to stop thinking of media as bridges that we march messages over into people's minds and start thinking about creating experiences that change behavior and providing access to those experiences in the most relevant places...That's a different language and different way of thinking from the way the business was approached even three years ago.

"We used to think about messages that created a case for a particular behavior," Mr. Robertson said.

"It's not about that now. It's about creating experiences that, by participating in them, change consumer behavior. I'm only interested in behavior. Everything else is just a proxy for it. Unless behavior changes, it's all been a waste of time and money. That's an important lens through which to look at everything, because there's a lot of interesting stuff going on, none of which is going to change behavior. And our clients can't make any money unless behavior changes.

No news here beyond declaring the shift practitioners like Seth Godin have trumpeted for years on end. When BBDO gets it, is it real? [read the rest]